Practice Edge — A Veterinary Ownership Blog


Twice a year VPP enlists an independent market research group to conduct a survey of veterinary practices. In that survey practices are asked questions about

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The shrinking middle

“Business is all about solving people’s problems — at a profit.”  — Paul Marsden I’ve been a general practitioner all my life. There’s no shame

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Industry Publications

At VPP, we think about managing veterinary practices a little bit differently than the rest of the industry. Consequently, our opinions tend to find their

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